Blog Category
Social Media
6 FREE Facebook Marketing Tools to Juice Up Your Campaigns
Want to spend less time and get better results from your Facebook marketing efforts? Supercharge your performance with these six completely free Facebook marketing tools for automation, image editing, analysis and more!
28 Memorable Social Media Quotes to Make You Think
Looking for some inspiring quotes about Facebook, Twitter or LinkedIn? Look no further. More inspirational than a field of sunflowers at dusk, these social media quotes will inspire, encourage, and uplift you (or not).
How to REALLY Run a Twitter Lead Generation Campaign
You can generate tons of high-quality leads using Twitter ads - but don't follow Twitter's rules! Here's the real way to run a Twitter lead generation card campaign.
Behold the Awesome Power of Facebook Custom Audiences
Facebook Custom Audiences are amazingly powerful. Here's everything you need to know about this remarkable targeting feature.
![Does Facebook Advertising Work? [DATA]](https://www.wordstream.com/wp-content/uploads/2021/07/does-facebook-advertising-work.png)
Does Facebook Advertising Work? [DATA]
Does Facebook advertising work? YES. In this post, we'll cover exactly how and examine the data behind why this is such a powerful tool.
How to Write the Perfect LinkedIn Connection Request
What are the 11 most boring words in the English language? “I’d like to add you to my professional network on LinkedIn.” In this post, we'll walk you through the secret formula to writing an irresistible LinkedIn connection request.
21 Amazing Facebook Facts You Didn’t Know
As you’d expect from the world’s most popular social media site, Facebook has a fascinating story – and more than a few trivia tidbits that might surprise you. Here are 21 amazing facts about Facebook that will prove just how remarkable the site really is.
![Our 13 Best Social Media Advertising Tips EVER! [Updated]](https://www.wordstream.com/wp-content/uploads/2021/07/social-media-marketing-tips-header.png)
Our 13 Best Social Media Advertising Tips EVER! [Updated]
There’s no one-size-fits-all approach to social media marketing. In this post, we revisit our best social media marketing tips, including Facebook marketing ideas, Twitter engagement tips, tips for increasing ROI, and more.
Twitter Trending Topics Predict Future Breakout Search Trends
Twitter trending topics can predict search trends before they happen; Google Trends shows peak volume for trending terms 5 hours after they peak on Twitter.
How to Create Amazing Ads for Facebook and Twitter
In this comprehensive guide, Brett McHale shows you everything you need to know about how to create amazingly effective Facebook ads and Twitter ads.
The Stupid-Simple Secret Ingredient to Better Engagement on Twitter
Emoji for Twitter is one of the easiest - and most effective - ways to boost engagement on Twitter. In this post, Larry Kim shows you how.
The Ridiculously Awesome Guide to Facebook Remarketing
For those of you unfamiliar, remarketing works by following your leads around the web with related offers. We’ve all been victim to the power of remarketing--it's time to use it as an ally! Learn all the ins and outs of Facebook remarketing in this comprehensive guide.
47 Social Media Facts To Blow Your Mind
Social media has changed the way we do pretty much everything. We bet some of you can’t even remember a time before social media! Check out these 47 amazing social media facts – and feel free to share them on your own networks to demonstrate how knowledgeable you are!
Hacking Twitter Ads: Mastering Twitter’s Secret Quality Adjusted Bids Algorithm
Just like its AdWords counterpart, Twitter quality score is nuanced and can be difficult to understand. Let Larry set you straight on what goes into this mysterious formula.
4 Tips for Creating Amazing Facebook Landing Pages
Facebook landing pages are among the most important elements in a paid social campaign. Here are four tips for making landing pages that convert.
10 Things You Need to Know About the New Facebook Search
Larry Kim reveals the 10 things advertisers must know about interworkings of the new Facebook search system.
Clean Up Your Conversion Tracking Mess with the New Streamlined Facebook Pixel
Facebook recently announced the launch of a new, streamlined tracking pixel for advertisers (a huge improvement!). Here's what you need to know.
Invite Email Contacts & 4 Other Hidden Facebook Features You NEED to Know
Some of Facebook's most powerful features are easily overlooked. Check out the five hidden Facebook features, including invite email contacts, that you need to know!
11 Unbelievably Specific Facebook Audiences You Can Target
Facebook is at the forefront when it comes to targeting options to home in on your business’s buyer personas and show them the most relevant offerings. Check out these 11 unbelievably specific Facebook audiences you can target, and beware – they get more and more granular as the list goes on.
5 Reasons You Should Be Advertising on Facebook
There is one social network that ALL marketers and advertisers simply cannot ignore, and that network is Facebook. Check out the five top reasons why you should be running ad campaigns on Facebook to reach your best audience of potential customers.
3 Mind-Blowing Hacks to Leverage PPC for Facebook Ads
Are you ready to take your business to the next level? Check out these 3 hacks to leverage your PPC data and apply a similar strategy to your ads on Facebook.
3 Game-Changing Improvements to Facebook Ads
As of January 2015, Facebook became largest than the largest country in the world (i.e. China)! With 1.49 billion monthly users, it’s critical to keep up to date with the most game-changing tweaks the platform is making. Facebook ads keep getting more effective. To keep you up to speed, I’ve laid out the three most thrilling improvements Facebook has made to their advertising platform in the last few weeks.
LinkedIn Ads Rolls Out New Campaign Management Tool (And I Love It)
It was with great interest that I took LinkedIn’s new ads campaign management tool for a test drive this summer. After all, I was pretty critical of their ad platform last spring.
How Much Does Facebook Advertising Cost? A Definitive Guide
A common question that arises when discussing Facebook advertising, generally right after "Do Facebook ads work," is “How much do Facebook ads cost?” We answer that question and much, much more in this all-encompassing guide to Facebook advertising.
Creating Effective Facebook Ads for Lead Gen: The Complete Guide
Facebook can be an incredibly powerful channel for lead generation. Here's how to maximize those leads with more effective Facebook ads.
The Top 10 Paid Social Media Hacks of All Time
The secret to lowering ad costs is increasing engagement. In this guide, social expert Larry Kim offers 10 tips to create truly stellar social media campaigns in Facebook, Twitter, and Instagram.
Behold the Amazing Power of Twitter Hashtags
Why use Twitter hashtags? Because they can dramatically increase your reach! See the power of trending hashtags in action.