Blog Category
Social Media
How to Repost on Instagram (All 7 Ways!)
Not one, not two, but seven different ways to repost on Instagram—for photos, videos, Stories, and Reels.
Targeting Competitor Keywords: My Favorite 3 Lower-Cost Alternatives
Targeting competitor names with Google Ads can get expensive. These three tricks are totally worth the test.
The 6 Biggest, Baddest, Most Popular Social Media Platforms (+How to Wield Their Power)
This is not your average round-up. Learn about LinkedIn's lighter side, office supplies on Instagram, local SEO on Facebook, and more.
3 Lesser-Used Facebook Ad Strategies That Can Give You a Competitive Edge
With privacy restrictions making website behavior retargeting dicey, these on-platform engagement strategies are a must-try.
41 Fun, Free & Ready-to-Publish Christmas Social Media Posts (+Canva Templates!)
If this isn't the easy button for holiday social media posting, then we don't know what world you're living in.
![The Best Time to Post on Instagram in 2022 [For Every Scenario]](https://www.wordstream.com/wp-content/uploads/2021/12/best-time-to-post-instagram-feature.jpg)
The Best Time to Post on Instagram in 2022 [For Every Scenario]
Find out the best time to post on Instagram from the latest data—by day, industry, time zone, and post type—plus tips!
Facebook Ad Not Approved? What to Do +10 Ways to Dodge It
This is your guide to smooth sailing through the rocky waters of Facebook ad approval.
6 Facebook Ad Strategies Working for Us Right Now (Post iOS Update)
Are the glory days of Facebook advertising over? No! These six strategies dramatically improve Facebook ad performance in a post-iOS14 world.
The 8 Best (Free!) Facebook Ads Courses for Every Learning Level
Use this list of eight free Facebook ads training courses, and tutorials—from beginner to advanced—to find the best Facebook ads course for you.
The Top 10 New Instagram Features (& How to Use Them!)
Make sure you didn't miss any of the top new Instagram features and updates of 2021, including Remix Reels, better insights, Stories caption stickeres, black-owned business labels, algo intel, and more!
7 Ways to Combat Rising Facebook CPMs Due to iOS 14
Find why Facebook CPMs are rising post iOS 14 plus six tips on how to reduce your Facebook ad CPM and lower costs elsewhere.
7 Reasons to Start Using Facebook Conversions API (NOW) + How To Do It
Find out what the Facebook Conversions API is, how it works with the Facebook Pixel for conversion tracking, and why it's essential in the face of iOS 14 and the deprecation of third-party cookies.
9 Free Social Media Marketing Courses That Won’t Put You to Sleep
Eight *engaging* and free social media marketing courses related to SEO, content, strategy, monitoring, ads, influencers, and inclusivity—in two hours or less.
Facebook Ad Targeting in 2022: The Complete Guide + 10 Tips
Find out which Facebook targeting options are impacted by privacy changes and how to adjust your strategy to continue getting the most out of the platform.
157 Authentic Fall Hashtags to Harvest More Customers (+Tips!)
Use this list of authentic fall hashtags to build your brand and following. Includes September, October, and November hashtags; Labor Day, back to school, and Halloween hashtags, and fall hashtag tips.
10 LinkedIn Company Page Features You Need to Be Using Yesterday
Want to create a LinkedIn company page that attracts customers, followers, and top talent? We've got you covered with 10 free features you MUST be using, plus great LinkedIn company page examples to give you some inspiration.
Social Media Optimization: 60+ Tips & Tools for Every Platform
Get all of the tools, tips, and best practices you need to carry out effective social media optimization for Facebook, YouTube, Instagram, LinkedIn, Twitter, TikTok, Snapchat, and Pinterest.
2 Smart Strategies to Generate Leads on Facebook in iOS 14
Configuring your eight events for Aggregated Event Measurement can be a headache. Here are two smart but simple strategies to generate leads with Facebook ads in iOS 14.
3 Tips to Deal with Facebook Ads Aggregated Event Measurement
Thanks to iOS 14, Facebook's new Aggregated Event Measurement allows only eight conversion events per domain. Follow these three tips to keep your conversion and targeting performance on par with the previous event setup.
7 Free Tools to Design Facebook Ads Like a Pro
No designer? No equipment? No money? No problem. Learn seven free and budget-friendly methods to design Facebook ad creative that gets users to stop, read, and click!
6 Steps to Keep Your Facebook Conversion Campaigns Working Post-iOS 14
Learn how to run Facebook conversion campaigns in iOS 14 as successfully as you did before the update. We'll clear up Facebook domain verification, Aggregated Event Measurement, the seven-day attribution, and much more!
How to Save Money With Facebook A/B Testing-No Matter Your Budget
Facebook A/B testing can lower your costs, but what if you have a low budget to begin with? Learn four cost-effective ways you can test and optimize your Facebook ads to make the most of your budget.
7 Budget-Wasting Facebook Ad Mistakes (+ How to Avoid Them)
Facebook offers so many features and options for paid ads that it can be easy to miss important details. Learn the 7 of the most common mistakes Facebook advertisers make, and what to do instead.
How to Build Your Brand with LinkedIn Stories: 7 Ideas & Tips
LinkedIn Stories are bringing that personable feel to the professional network! Learn what LinkedIn Stories are, how to create a LinkedIn Story, LinkedIn Stry best practices, ad get some ideas for creating your own.
How to Drive More Conversions (In Less Time) with Facebook Dynamic Ads
Facebook dynamic ads are great for businesses that have 10 or more products in their catalog and save you the time spent on manual testing. Learn everything you need to know about Facebook dynamic ads: what they are, when to use them, how to use them, and their best practices.
How to Become a Successful Social Media Influencer (In 9 Easy Steps)
This post walks you through how to become a social media influencer in nine steps—including choosing your niche, writing engaging content, collaborating with other influencers, forming partnerships, and more.