Featured Article

10 Ways to Improve Your Social Signals for SEO

Are social signals a Google ranking factor? Definitely maybe.

HomeBlog

17 Testimonial Advertising Examples You Can (& Should) Steal

Get the inspiration and tips you need to create your most trustworthy, convincing ads yet.

54 St. Patrick’s Day Instagram Captions (The Cliche-Free List)

"Kiss me I'm Irish" is not on this list. Promise.

Kristen McCormick
March 2, 2022 | Instagram

What is Target ROAS in Google Ads & When Should I Use It?

Google Ads Smart Bidding can sometimes make us feel...not very smart. Let's change that.

73 Creative Instagram Story Ideas (Plus Templates!)

Warning: This post puts you at risk for CBI (creative brain implosion).

Kristen McCormick
March 1, 2022 | Instagram

50+ Easy & Creative March Marketing Ideas (With Examples!)

In like a lion, out like a lamb, and chock full of opportunities to connect with your audience.

16 Awesome Facebook Ad Examples (& Why They Work)

Get ideas for copy and creative with these examples, from the competitive to the cute and everything in between.

Kristen McCormick
February 28, 2022 | Social Media

12 Super Cool AI Content Generators You Have to Try

From SEO content to social media captions, text-prompted images to totally real looking (but non existent) people, these tools are a must-try!

Guest Author
February 25, 2022 | Content Marketing

How Much Does Google Ads Cost in 2022?

All of the benchmarks, factors, and tips you need to determine your budget.

How to Come Up With a Business Name: The Creative & Practical Checklist

Ideas to pursue, mistakes to avoid, and legal steps to take.

Kristen McCormick
February 23, 2022 | Marketing Ideas

11 Epic Product Marketing Examples & What We Can Learn from Them

The best way to learn is to learn from the best—and the worst.

Guest Author
February 22, 2022 | Marketing Ideas

7 Ways to Save Money in Google Ads (From a Pro!)

A mix of creative—and cautionary—tips to plug leaks in spend and open the ROI flood gates.

How to Write a Case Study (+10 Examples & Free Template!)

Say goodbye to boring PDFs and hello to inspiring stories that sell.

10 Ways to Uncover Invaluable Customer Insights (& How to Apply Them)

This isn't a blog post. It's a magic portal into a world of customer insights that'll launch your business light years ahead of the game.

Guest Author
February 17, 2022 | Marketing Ideas

TikTok vs. Reels Ads: Which Performs Better? An Experiment Reveals!

One ad. Two platforms. Three weeks. One winner. Dum dum dummm.....

Guest Author
February 16, 2022 | Instagram

23 Smart Ways to Get More Instagram Followers in 2022

Your Instagram following shouldn't be a meaningless moshpit, but a curated community.

Kristen McCormick
February 15, 2022 | Instagram

How Does Google Ads Work in 2022? The Complete, Visual Guide

Learn how the Google Ads auction works once and for all—from keywords to costs and everything in between.

The 6 Essentials of a Successful Paid Media Strategy in 2022

Advertising online without these is like baking cookies without baking soda. Or butter...or sugar...or (you get the point).

Amy Bishop
February 10, 2022 | Paid Search Marketing

The Best Time to Post on TikTok & How It (Surprisingly) Compares to Instagram

Find the worst and best times to post for every day of the week.

Kristen McCormick
February 9, 2022 | Social Media

19 PPC Influencers You Need to Follow in 2022 (& Their Best Advice)

Need to phone a PPC friend? Follow these PPC influencers to get the insights you need in 2022.

Susie Marino
February 8, 2022 | Industry Insights

13 Facebook Ad Copy Examples to Inspire You

If this doesn't get you on the A/B testing train, then you're in the wrong industry.

Kristen McCormick
February 7, 2022 | Copywriting

34 Valentine’s Day Messages for Your Clients (with Email Templates!)

Because accidentally saying "love you bye" doesn't count.

Kristen McCormick
February 4, 2022 | Copywriting

How to Repost on Instagram (All 7 Ways!)

Not one, not two, but seven different ways to repost on Instagram—for photos, videos, Stories, and Reels.

These 88 Headline Examples Are Total Click Magnets

These days, the headlines *are* the content. You gotta make 'em good.

How to Do a SWOT Analysis (With Examples & Free Template!)

Conducting a SWOT analysis can make a huge impact on the success of your next project. Learn how to do a SWOT analysis for your company or business in this guide.

Dan Shewan
January 31, 2022 | Marketing Ideas